In the modern age of the internet, one of the first things that users see when visiting your website is its favicon. This is a small icon that appears next to your site URL in your browser tab and bookmark. It’s also something that most sites don’t bother with, which makes it all the more important for yours.
A favicon can be seen as unimportant or irrelevant by some website owners, but trust us, your visitors will notice if you don’t have one!
In this article you will learn everything you need to know about favicons and how to add one to your WordPress site.
What is a Favicon?
A favicon is a small icon that appears next to your site URL in your browser tab and bookmark. It’s also something that most sites don’t bother with, which makes it all the more important for yours.
A favicon doesn’t actually have to be an image; it can be animated and interactive, if you want it to be. Typically, it’s a 16 x 16 pixel image and is stored on your server in a standard image file format.
It’s also supported by all major browsers. A favicon can be seen as unimportant or irrelevant by some website owners, but trust us, your visitors will notice if you don’t have one!
Why is a Favicon Important?
Branding – The favicon is a small but important part of your overall branding strategy. Your favicon should fit in with your brand identity and/or logo, ideally.
Browser tab/bookmark identification – The favicon is what people will see when they have your site open in their browser tab or bookmarked. That means it’s their first impression of your site, so it should be memorable. The favicon is also what shows up in browser tabs and bookmarks if the user has disabled tab favicons.
How to Add a Favicon in WordPress?
You can easily add a favicon to your WordPress blog by following these instructions:
- Upload your favicon image to your blog’s media library
- In your WordPress dashboard hover over ‘Appearance’ and click on ‘Customise’
- Select the option for ‘Site Identity’ and then select ‘Site Icon’
- Select your favicon image, crop to size and press ‘Publish’
If you do not see there options within your WordPress dashboard, reach out to the WebPower Support Team who will be able to help you do this.
Conclusion
Having a favicon on your website provides an instant visual identifier for your site and helps to build brand recognition. Your visitors will become accustomed to your favicon, so make sure it is aesthetically pleasing.
You can easily add a favicon to your WordPress blog by following the instructions outlined above.
Once you have your favicon, be sure to let your visitors know they can bookmark your site by clicking on it, by adding a “Bookmark this site” link to your site’s footer.
When something so small can make such a big difference to your branding and build so much trust, it is a must have for your WordPress website.
